My Advice to Brooke (Shields)

About two weeks ago, I was on Today talking LBT. Brooke Shields was guest hosting and she really was as nice as can be. When I arrived and saw her clutching her copy of my “little book” it was awesome. Even better? She told me she read the whole thing. Yes! So we did the segment and it was a lot of fun. My “I think that went well and I never think that” moment was cut short when Brooke pulled me aside. In her whispery voice she said, “loved the book but it’s sooooo hard to do everything” she was clearly distressed. I reassured Brooke “you don’t have to do everything just pick the pieces that speak to you.” She hadn’t thought of that.

Since them, it’s been a great feeling to hear from my friends, clients and readers I didn’t know before that they are putting LBT to use.  One of my friends I’ve known since preschool emailed:

So my mom gets your book, proceeds to follow ALL of your advice and has lost 8 pounds since 12/31.  She's been cooking with quinoa and sprinkling hemp seeds and making your recipes.  She ordered e-boost and omega 3's and miso.  She's totally on board with your plan, even using the treadmill to break a sweat instead of just going for a walk.  How great, right?

And as I boarded the train from a Westchester book signing I received this

I have to say I'm a bit obsessed with LBT.  Last week, a review was pushed to me via Health Magazine.  I read it and immediately downloaded it to my iPad, devoured it (no pun intended) and started it the next morning. In fact, I bought a hard copy so I could easy flip back to parts and have been stalking Lauren and "Foodtrainers" on the web. I've been on LBT it for less then a week (following it to a "T"-- not grazing or picking the kids scraps is the hardest!) But it has worked-- 4 lbs already and a refocused mindset.   In addition, I have my husband following the plan to get rid of the Holiday 5 and to

jumpstart his health. I hope this wasn't TMI but I had to share.

Love this graphic via Juli Novotny/Pure Mamas blog about LBT

TMI? Never but I got an equal thrill when my brother in law, at the LI rainy signing, said “Laur- what’s this that I can’t have a bagel?” I explained the reasoning behind my no list. He left Whole Foods with sprouted bagels, amazing.

Look, I sat down with the Sunday paper yesterday and “52 Places to Go in 2014” immediately pulled me in (I’m all about the Travel and the Style section, sorry). And within seconds a feeling came over me- I’m lucky if I hit 1 of the places mentioned. Chances are Albania and Ecuador and Southwestern Dominican Republic would never get ticked off my travel list. And no matter how many tweets and interviews I do about the book, I get the feeling of not being able to do it all, see it all, tackle it all. And what should you do if you feel this way? Just do something. Find whatever your sprouted bagel or “picks of kids scraps” is and focus there.

What do you do when feeling overwhelmed? Are you a “follow to a T” person or more of a tweaker? Which of the 52 places would you like to go?

What's Better Raw or Cooked?

Last week I posted the lovely Juli Novotny’s letter where she discussed her initial discovery of raw food. Thank you for all your emails and comments. A handful of clients came into their sessions asking, so if I want to feel like she did do I need to go raw? This reminded me of another, more in depth, email I had received a few weeks back.

Are there foods that I am getting no nutrients from because I cook them? How do I know how many nutrients I am losing and which ones? Are they the ones I care most about?

As always, I look forward to hearing what you have to say!!

I’ve been in book writing induced hibernation so I had our fantastic newish nutrition nerd Carla Vass tackle this. Here are her answers to my questions.

Let’s start with the case for cooked. Which foods are more beneficial when cooked?

Yes, tomatoes for sure. The antioxidant content of tomatoes significantly increases when cooked. Lycopene, in tomatoes, has been singled out as important for prostate health but lycopene is a very powerful anti-cancer weapon in general. It is 10 times as effective as vitamin E at wiping out free radicals which can affect our cancer risk. Tomato sauce, tomatoes cooked in chili and soups are important in a healthy diet. Additionally, cooked carrots, spinach, mushrooms, asparagus, cabbage and peppers  also supply more antioxidants, such as carotenoids and ferulic acid, cooked than they do when raw.

There is also the question of digestibility. Have you tried uncooked squash? The sturdy cell wall is difficult to digest without heating first. Dried beans need cooking. Other beans need heat to kill certain compounds. Lima beans contain the poison cyanide, which is released harmlessly as a gas during cooking.

And all cooking methods are probably not created equal, what’s best and worst?

Yes, steaming was the most successful method of retaining the vitamin content of food. Stir-frying and pressure-cooking also proved to be good methods of cooking. We expected boiling but deep drying is the worst (for this and other reasons). We also received a Vitamix question; vitamixers do not worry contents do not get hot enough to destroy enzymes or nutrients.

And the reasons for raw, which foods are most important to eat raw?

The nutrient most affected by cooking is Vitamin C. The cooked tomatoes we discussed above as potent anti-cancer weapons? Well almost 30% of the Vitamin C will be lost in half an hour of cooking. That Mr Vitamin C is very unstable but is also much needed for immunity, wound healing and assistance absorbing iron.

It’s probably a good idea for everyone to eat some raw leafy greens and high “C” fruits each day (papaya, kiwi, oranges, strawberries). Vitamin C, aside what are the other reasons for raw?

Advocates point out that people ate raw fruits, vegetables, nuts, and seeds long before they learned to cook. They say that a return to this original diet increases energy, strengthens immunity to disease, and improves mental health.

While I’m all for less processed I hate this type of argument about what people used to do. People used to not wear seatbelts and eat poisonous berries too-whoops. Can’t use chronology as a method for determining what’s best in all cases. Thanks Carla, good information.

I’ve done weeks here and there of raw food and it feels great. Part of the reason it feels great is that you’re eating very nutritious foods but part of it is also what you’re eating less of: fewer grains, no dairy and less salt too. I try to have 1 juice or green smoothie and 1 dark/leafy green or microgreen salad per day. Especially in the winter, I find warm food very satisfying.
As much as I  hate answers that start with “it depends” or sound like hedging in the case of raw versus cooked it does depend. In terms of vegetables, try to eat some raw and some cooked each day and watch out for those lima beans (who knew?).
Have you dabbled in raw food? Thought about nutrients lost in cooking? What would you say your percentage of raw versus cooked is in your diet?

Goodbye Kookie Karma

Years ago a client told me about a healthy chocolate chip cookie. The second this client left my office I was tracking down these “Holistic Chocolate Chip” creations. I was so bowled over when I first tasted this kookie that I wrote a love letter to it (I know). Over the years, I developed a friendship with Juli, the owner of Kookie Karma. I could tell over the phone and via email she was a good egg (bad analogy). At the same time, clients and readers were falling in love with Kookie Karma kale “krackers”, their kookies and really everything they produced. At the office, we joked about the delays we experienced receiving some of our orders. We always chalked it up to the care it took to produce such amazing small-batch products and also, let’s face it, that the company was based in California. In retrospect, there may have been more to it.

A short time ago, I realized I hadn’t been in touch with Juli in a while, and reached out. She responded and explained she had made the tough decision to close Kookie Karma. She attached a link that I’ll share with you. I found her words so relatable whether you’re a business owner or a mom,  if you’ve even been blindsided by a new passion or had to say a difficult goodbye. Here is Juli's story:

Dear Kookie Karma,
On a beautiful Saturday at the Santa Monica farmer’s market, where the fruit and veggies were bountiful, people were friendly, hippies were frolicking, the air was salty and fog was blowing in, I picked up a cookbook.

A book, for a self-proclaimed “chef”, looked extremely enticing. Every recipe was full of bright plant foods, beautiful salads, and pizza topped with flowers(?!), gorgeous meals with the simplest ingredients. As I read the book I realized that each recipe was made with ONLY raw fruits and vegetables. No dairy. No animal meat. No sugar. No butter. No eggs. Not only did I buy the book, but I also decided to try this raw food ONLY lifestyle for one week.

I headed straight for my kitchen and I followed recipe after recipe. I can’t even begin to explain the way I felt. I didn’t cheat one time {note: I even brought my own salad dressings to happy hour with my girlfriends and they were definitely annoyed with me at this point}. Meals were in Tupperware containers and were ready to grab out of the fridge. Nothing went in my mouth that came from a package, not even chewing gum. I ate REAL, non-cooked, energy filled, sprouted, fresh, organic food for seven whole days.

The results: Endless energy. Smooth skin. 5 lbs. dropped {not a goal, just a side effect}. My Eczema cleared {all gone and doctors had told me it would never go away and just gave me steroid creams}. I felt light and airy. Slept like a baby. I was happy and energetic. No brain fog. No headaches. NO PMS!!

I had been working in an attorney’s office and had a bad case of the office blues and those seven days of eating a 100% raw diet motivated me to leave my job and return to school to study nutrition. A year later Kookie Karma was born. Using my cooking experience and nutrition knowledge, I created my own “packaged snacks” to sell to stores. My “kookies” contained no dairy, no sugar, no gluten and no soy.

I didn’t see another product like this on the market and I figured if I felt this good eating this way, so would everybody else. I lived and breathed my business. Sweat. Tears. Hours of baking. Deliveries. Web design. Package design. Sales. Marketing. Email after email. You name it.

I landed Whole Foods Market as one of my first customers, which then led to me building my own commercial kitchen. It was a dream come true. Despite the long hours, I could still make my own hours which allowed me to have fun on the side. A 24 year old’s dream!

Sales went up, Kookie Karma was named a “hot item” by In Style magazine in 2006 and I was named one of the Top 20 Entrepreneurs in their 20s by the Los Angeles Business Journal.

Then… I fell in love. I was not only distracted by a man but suddenly I wanted different things in my life. In fact, it wasn’t long before we were starting a family. Thinking everything would be fine and I could make it work, my employees could handle it, I could bring my son to work. You know, all those thoughts you have before your big wake-up call {the day the baby arrives}.

I remember being on the phone with the bank, computer on my lap and my newborn baby at my side, and they informed me that due to the declining economy, my line of credit was being revoked.

A year later, I was in the same boat but with a 1 year old running around and another newborn on my lap. I was checking email just hours after the birth of my second son and back in the office a week later.

My passion for health food wasn’t fading but my drive to be an entrepreneur was. I didn’t want to wear all the hats; juggle cash flow, stay on top of the bookkeeping or answer the never-ending phone calls. My interest, my head and my HEART were someplace else. Kookie Karma had became nothing but stress for me.

Over the next few years, Kookie Karma grew a little but I had stopped taking a salary and I needed investors. I didn’t have the time or energy to search for them, my focus was elsewhere. I tried to sell, but the business needed funding to keep going another month.

Eventually, it died.

A slow painful death at that.

Kookie Karma has been a huge part of me. It’s the only real career I’ve known. It has defined and shaped me into the person I am today. I’ve learned more from running my own business than any business school could teach me, I’ve met the coolest people and had the same, wonderful staff for over seven years. I have received the BEST thank you letters from people who have enjoyed my products. In fact, it was often those messages that kept me in the business longer than I should have been. 

But I realized that my past had to die before my new life could really start. I couldn’t handle being a CEO and a mom. That realization was HUGE. My kids are my passion now. Forget trying to expose the WORLD to health food, it’s a challenge just trying to expose my sons to it!

I am still blogging at PUREmamas and consulting. Someday I’ll start another business, but for now I’m just wearing the mommy hat and it is by far the hardest yet most fulfilling one yet. I’ve definitely gone through feelings of guilt and failure and disbelief. I never thought I’d be saying goodbye to Kookie Karma.

I wouldn’t change a thing. Everything was the way it should have been. And it is how it should be. I made a choice. A big huge choice and grew from it. Pain, stress and hardship make our souls richer.

Goodbye 20′s.

Goodbye Kookie Karma.

And THANK YOU!

Juli

I loved this letter and thought you all would too.

Questions for you. Does this leave you sad that Juli had to choose or do you see it as her embracing “her new life” as she said? Do you think you can be equally passionate about motherhood and a business or career? Work lives and personal lives? Does Juli’s story about going “raw” make you want to experiment with your own diet, to dive into something different?

My favorite quote:

“ I realized that my past had to die before my new life could really start.”
Two pieces of news. First, I emailed with Juli yesterday and she's completely content with her decision though she wishes she could have sold the business (somehow I feel that was meant to be). And second, we have a new feature called Thin and Thifty with one item on sale at the Foodtrainers' store each week. Too bad it can't be Kookie Karma.